Sam Altman says that bots are making social media really feel ‘pretend’ 


X fanatic and Reddit shareholder Sam Altman had an epiphany on Monday: Bots have made it unattainable to find out whether or not social media posts are actually written by people, he posted.

The belief got here whereas studying (and sharing) some posts from the r/Claudecode subreddit, which have been praising OpenAI Codex. OpenAI launched the software program programming service that takes on Anthropic’s Claude Code in Might.

These days, that subreddit has been so full of posts from self-proclaimed Code customers asserting that they moved to Codex that one Reddit person even joked: “Is it attainable to change to codex with out posting a subject on Reddit?”

This left Altman questioning what number of of these posts have been from actual people. “I’ve had the strangest expertise studying this: I assume it’s all pretend/bots, despite the fact that on this case I do know codex progress is absolutely robust and the pattern right here is actual,” he confessed on X.

He then live-analyzed his reasoning. “I believe there are a bunch of issues happening: actual individuals have picked up quirks of LLM-speak, the Extraordinarily On-line crowd drifts collectively in very correlated methods, the hype cycle has a really ‘it’s so over/we’re so again’ extremism, optimization strain from social platforms on juicing engagement and the associated means that creator monetization works, different firms have astroturfed us so i’m additional delicate to it, and a bunch extra (together with in all probability some bots).”

To decode that a little bit, he’s accusing people of beginning to sound like LLMs, despite the fact that LLMs — spearheaded by OpenAI — have been actually invented to imitate human communication, proper right down to the em sprint. And OpenAI’s fashions positively skilled on Reddit, the place Altman was a board member by 2022, and was disclosed as a large shareholder throughout the firm’s IPO final yr.

He makes a legitimate level that fandoms, led by extraordinarily, always-on social media customers, do are likely to behave in odd methods. Many teams can devolve into hatefests if overrun by these venting frustrations to their brethren.

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Altman additionally throws a dig on the incentives when social media websites and creators depend on engagement to generate profits. Honest sufficient.

However then Altman confesses that one of many causes he thinks the pro-OpenAI posts on this subreddit is likely to be bots is as a result of OpenAI has additionally been “astroturfed.” That usually includes posts by individuals or bots paid for by the competitor, or paid by some third-degree contractor, giving the competitor believable deniability.

Now we have no proof of astroturfing (although it’s attainable). However we did see how OpenAI subreddits turned on the company after it launched GPT 5.0. As a substitute of waves of reward from the devoted over the brand new mannequin, many offended posts have been voted up. Folks took to Reddit and X to complain about all the things from GPT’s persona to the way it burned by credit without finishing tasks.

A day after the bumpy launch, Altman did a Reddit ask-me-anything session on r/GPT through which he confessed to rollout points and promised modifications. The GPT subreddit has by no means totally recovered its earlier stage of affection, with users still posting regularly on how a lot they dislike the modifications with GPT 5.0. Are they human? Or are they, as Altman appears to suggest, pretend indirectly?

Altman surmises, “The online impact is in some way AI twitter/AI Reddit feels very pretend in a means it actually didn’t a yr or two in the past.”

If that’s true, who’s fault is it? GPT has led fashions to change into so good at writing, that LLMs have change into a plague not simply to social media websites (which have at all times had a bot downside) however to schools, journalism, and the courts.

Whereas we don’t know what number of Reddit posts are written by bots, or are fictional accounts by people utilizing LLMs, it’s seemingly a considerable quantity. Knowledge safety firm Imperva reported that over half of all internet traffic in 2024 was non-human, largely because of LLMs. X’s personal bot Grok says: “The precise numbers aren’t public, however 2024 estimates recommend a whole lot of tens of millions of bots on X.”

A number of cynics have prompt that Altman’s lament was his first foray into advertising OpenAI’s rumored social media platform. In April, the Verge reported that such a challenge to tackle X and Fb was on the earliest phases. This product could or could not exist. Altman could or could not have had ulterior motives for suggesting that social media is simply too pretend as of late.

However motives apart, if OpenAI is planning a social community, what are the chances that it could be a bot-free zone? And, humorous sufficient, if it did the reverse and banned people, the outcomes seemingly wouldn’t be completely different. Not solely do LLMs nonetheless hallucinate information, however when researchers on the College of Amsterdam constructed a social community composed completely of bots, they discovered that the bots quickly formed cliques and echo chambers for themselves, too.



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