As generative AI content material begins to fill our social apps, a venture to convey again Vine’s six-second looping movies is launching with Twitter co-founder Jack Dorsey’s backing. On Thursday, a brand new app referred to as diVine will give entry to greater than 100,000 archived Vine movies, restored from an older backup that was created earlier than Vine’s shutdown.
The app received’t simply exist as a stroll down reminiscence lane; it can additionally enable customers to create profiles and add their very own new Vine movies. Nonetheless, in contrast to on conventional social media, the place AI content material is commonly haphazardly labeled, diVine will flag suspected generative AI content material and stop it from being posted.
DiVine’s creation was financed by Jack Dorsey’s nonprofit, “and Other Stuff,” shaped in Might 2025. The brand new effort is targeted on funding experimental open supply initiatives and different instruments which have the potential to remodel the social media panorama.
To construct diVine, Evan Henshaw-Plath, an early Twitter worker and member of “and Different Stuff,” explored the Vine archive. After Twitter introduced it was shutting down the quick video app in 2016, its movies have been backed up by a gaggle referred to as the Archive Team. This neighborhood archiving venture shouldn’t be affiliated with Archive.org, however is moderately a collective that works collectively to avoid wasting web web sites which can be in peril of being misplaced.
Sadly, the group had saved Vine’s content material as giant, 40-50 GB binary information, which wouldn’t be accessible to somebody who simply wished to look at some previous Vine movies. The actual fact the archive existed prompted Evan Henshaw-Plath (who goes by the identify Rabble) to see if it was attainable to extract the previous Vine content material to function the premise for a brand new Vine-like cell app.
“So mainly, I’m like, can we do one thing that’s sort of nostalgic?” he instructed TechCrunch. “Can we do one thing that takes us again, that lets us see these previous issues, but in addition lets us see an period of social media the place you could possibly both have management of your algorithms, or you could possibly select who you comply with, and it’s simply your feed, and the place you recognize that it’s an actual individual that recorded the video?”
Rabble spent a few months writing huge information scripts and determining how the information labored, then reconstructed them together with the data on the previous Vine customers and the consumer engagement with the movies, like their views and even a subset of the unique feedback.
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“I wasn’t capable of get all of them out, however I used to be capable of get lots out and mainly reconstruct these Vines and these Vine customers, and provides every particular person a brand new consumer [profile] on this open community,” he mentioned.
Rabble estimates the app comprises a “good proportion” of the most well-liked Vine movies, however not a lot of the lengthy tail. As an example, he says there have been tens of millions of Okay-pop-focused movies that have been by no means even archived.
“We’ve about 150,000 to 200,000 of the movies from about 60,000 of the creators,” he famous, including that, initially, Vine had a few million customers and some million creators by comparability.
Vine creators, who nonetheless personal the copyright to their work, can ship diVine a DMCA takedown request if they need their Vines eliminated, or they will confirm they’re the account holder by demonstrating they’re nonetheless in possession of the social media accounts that have been initially listed of their Vine bio. (This course of isn’t automated, although, so there might be a delay if a lot of creators attempt to do that directly.)
As soon as they’ve their account again, they will additionally select to put up new movies or add their previous content material that the restoration course of missed.
To confirm that new video uploads are human-made, Rabble is utilizing know-how from the human rights nonprofit the Guardian Project, which helps to confirm that content material was truly recorded on a smartphone, together with different checks.
Plus, as a result of it’s constructed on Nostr, a decentralized protocol favored by Dorsey, and is open supply, builders can arrange and create their very own apps and run their very own hosts, relays, and media servers.
“Nostr – the underlying open supply protocol being utilized by diVine – is empowering builders to create a brand new technology of apps with out the necessity for VC-backing, poisonous enterprise fashions or big groups of engineers,” Jack Dorsey mentioned in a supplied assertion. “The rationale I funded the non-profit, and Different Stuff, is to permit artistic engineers like Rabble to point out what’s attainable on this new world, through the use of permissionless protocols which might’t be shut down based mostly on the whim of a company proprietor.”
Twitter/X’s present proprietor, Elon Musk, has additionally promised to convey again Vine, having introduced in August that the corporate found the previous video archive. However to this point, nothing has been publicly launched. The Dorsey-backed diVine venture, in the meantime, believes that as a result of the content material is coming from a web based archive and creators nonetheless personal their copyrights, it’s truthful use.
Rabble additionally believes there’s shopper demand for such a non-AI, social expertise, regardless of the recognition of generative AI content material and widespread adoption of apps like OpenAI’s Sora and Meta AI.
“Firms see the AI engagement they usually assume that individuals need it,” defined Rabble. “They’re complicated, like — sure, individuals have interaction with it; sure, we’re utilizing this stuff — however we additionally need company over our lives and over our social experiences. So I believe there’s a nostalgia for the early Net 2.0 period, for the running a blog period, for the period that gave us podcasting, the period that you simply have been constructing communities, as an alternative of simply gaming the algorithm,” he mentioned.
DiVine is obtainable on each iOS and Android at diVine.video.
