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    Blackstone, Normal Atlantic-backed Liftoff Cell recordsdata for IPO

    Naveed AhmadBy Naveed Ahmad15/01/2026Updated:02/02/2026No Comments2 Mins Read
    GettyImages 831626212

    **Liftoff Mobile Takes the Leap: Files for $400 Million IPO Amidst Strong Investor Interest**

    In the world of tech IPOs, it’s always exciting to see a new name pop up on the radar. And boy, do we have one today! Liftoff Mobile, a mobile app advertising platform, has officially filed its S-1 document with the SEC, kicking off its journey to become a publicly traded company. But before we dive into the juicy details, let’s take a step back and understand what’s at stake.

    According to Renaissance Capital, the whisper number for Liftoff’s IPO is estimated to be a whopping $400 million. That’s a lot of cash, folks! And while we’re on the subject of cash, Blackstone, the finance giant that acquired a majority of the company’s shares back in 2021, will still be the largest shareholder after the IPO goes through. So, if you’re wondering who’s behind the wheel, Blackstone is still calling the shots.

    Now, let’s get to know Liftoff Mobile a little better. The company was formed in 2021 after a merger between Liftoff and Vungle, another mobile app advertising platform. Yeah, it’s a mouthful, I know. But what’s important is that Blackstone’s acquisition and new management mean that the company is no longer founder-run. That’s a game-changer, if you ask me.

    What’s also interesting is that Liftoff’s IPO has an unusually large number of bankers working on it. We’re talking three joint lead bankers (Goldman, Jefferies, and Morgan Stanley) and 12 other banks helping to sell the offering, plus three other financial institutions, including Blackstone, involved. That’s a lot of heavy hitters, if you know what I mean. It could be a sign of strong investor interest or a way to spread the risk across many institutions. Either way, it’s a big deal.

    Let’s take a look at some key numbers from Liftoff’s S-1 filing:

    * 140,000 apps use its services (talk about reach!)
    * Revenue of over $519 million in 2025 (that’s a whole lotta money!)
    * Net loss of just over $48 million (not exactly a profit powerhouse, but still)
    * Carrying over $1.85 billion in debt (yikes, that’s a lot of debt to handle)

    We’ll be keeping a close eye on Liftoff Mobile’s IPO journey as it progresses. Stay tuned for more updates on this exciting development in the world of tech IPOs!

    Naveed Ahmad

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