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    Apple nears deal to pay Google $1B yearly to energy new Siri, report says

    Naveed AhmadBy Naveed Ahmad06/11/2025No Comments2 Mins Read
    apple on phone


    Apple is nearing a take care of Google that might see the iPhone maker pay the tech large roughly $1 billion a 12 months for a customized model of Google’s Gemini AI mannequin to energy its overhaul of Siri, in keeping with a brand new report from Bloomberg.

    The transfer is a giant one for Apple, which has historically relied by itself expertise however plans to make use of Google’s mannequin as a brief resolution till its personal AI turns into highly effective sufficient, together with to energy a slate of upcoming options for the voice assistant.

    The customized AI mannequin’s 1.2 trillion parameters — a measure of the software program’s complexity and functionality — would far exceed the extent of Apple’s present fashions. For context, the present cloud-based model of Apple Intelligence makes use of 150 billion parameters, that means Google’s mannequin can be roughly eight occasions extra complicated.

    Apple had additionally thought of utilizing AI fashions from OpenAI and Anthropic earlier this 12 months. After testing fashions from all three firms, Apple selected to move forward with Google.

    In keeping with Bloomberg, the overhauled Siri is anticipated to launch subsequent spring. Nevertheless, because the launch continues to be months away, plans for the revamp may change.



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    Naveed Ahmad

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