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    Boeing has a carbon emissions drawback. Startup Attraction Industrial is cleansing up.

    Naveed AhmadBy Naveed Ahmad15/11/2025No Comments2 Mins Read
    GettyImages 1129910221


    Boeing has signed a cope with startup Attraction Industrial to take away 100,000 metric tons of carbon from the ambiance.

    Attraction collects agricultural and forestry waste and makes use of warmth to show it right into a product it calls “bio-oil,” a messy jumble of hydrocarbons that it injects underground, together with into former oil wells. As soon as sequestered, Attraction can promote carbon elimination credit to corporations. Axios first reported on the startup’s cope with Boeing.

    Aviation has made little progress on chopping its carbon emissions. That has left corporations within the sector looking for options. Carbon elimination has emerged as a contender provided that it has the potential to price lower than transitioning to sustainable aviation fuels.

    By 2050, one study discovered that the aviation trade might want to spend no less than $60 billion on carbon offsets to succeed in internet zero emissions.

    Attraction can even produce biochar, a substance that when utilized to farm fields may also help increase soil productiveness, although these efforts are nonetheless of their infancy, in line with data from carbon elimination registry Isometric.

    Monetary phrases of the deal weren’t disclosed. Two years in the past, Attraction bought 112,000 carbon elimination credit to Frontier, the superior market dedication, for $53 million, or about $470 per metric ton. Attraction has mentioned it needs to carry the price right down to about $50 per metric ton.



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    Naveed Ahmad

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